Value Prototyping is an exercise based on Design Thinking leading the organization to define pain points, improve opportunities, and value levers. It enables the IT and business team to get together and work on the business transformation on a smaller, representative business scope. Within a couple of months, Bizbrain’s consultants and the customer experts will build a prototype and then analyze the challenges (i.e. data, integration, process) to prepare a sound and predictable business transformation. Bizbrain started this practice under SAP Value Prototyping and later continued the same approach following customer requests.